As part of our loyalty program, you'll earn 1 point for every 1 GBP spent. The more points you have, the higher your Tier and the greater the rewards you'll receive. Once you hit a Tier, you'll get to enjoy the benefits of that Tier for a whole year.* You'll also receive bonus points, such as when you first sign up and on your birthday.
Shop online or at our pop-ups, and take advantage of Double Points Days.
(3500+ Points)
(1,500-3,499 Points)
20% off your first Silver Tier order
A special birthday gift for everyday use
Access to secret sales
2-hour-early access to new collections
Invitations to special events
Double points days
(500-1,499 Points)
15% off your first Bronze Tier order
Access to secret sales
1-hour-early access to new collections
Invitations to special events
Double point days
(0-499 Points)
15% off your first Loyalty order
Birthday Gift (100 points)
Invitations to special events
Double points days
1. Complete our online loyalty program form via the button below, using the same details as you would when logging into your Florence Black website account. Only one account is permitted per customer.
2. Make sure to enter your birthday for birthday gifts and subscribe to our email marketing for all updates and communications regarding our loyalty program.
3. Shop online to earn loyalty points.
4. Level up through our Tiers with your loyalty points to earn discounts, access to secret sales, free shipping and returns, special gifts, events and more.
5. You will also receive your own loyalty account, where you can track your loyalty tier progress, access future rewards, and more.
Simply visit our website and navigate to the top right corner of the screen. Log in to your Florence Black account using your loyalty program credentials to access everything related to your loyalty journey.
